Youth Development Coordinator
Benjamin Li graduated from McMaster University with a Bachelor of Science Degree in Mathematics. He worked at RBC in the IT space for 5 years, but longed for a career that matched his passion of sports. To pursue his endeavors, he went back to school and completed a Recreation and Leisure Services diploma, receiving advanced honours and the Program Coordinator Leadership Award within his cohort, and in the following year, completed a post-graduate certificate in Sport Business Management with advanced honours, both at Humber College.
After Humber, he worked at Canada Basketball, first as an intern, then as an assistant, and currently as the Youth Development Coordinator, overseeing all aspects of the Jr. NBA Youth Basketball.
Ben is deeply involved in his community at the grassroots as a community coach, working with youth ranging from ages 3-17 years old, and has been trained in FUNdamentals and Learn-To-Train.
Domestic Programs Intern
Rodney first picked up a basketball at the age of four and has been active ever since. After years of playing organized basketball, he made a seamless transition to track and field, where he went on to compete with the York University varsity and club teams for seven years.
Upon graduation he pursued various roles in education. However, after working for 5 years, he never strayed too far from his passion for sport. Pursuing roles from officiating with Athletics Ontario, developing youth athletic development programs in Obstacle Course Racing and organizing competitive OCR races. Ultimately, he decided to go back to school at George Brown College, where he is currently completing the Sport and Event Marketing Post-graduate certificate.
As the current Domestic Programs intern with Canada Basketball, he hopes to continue his growth in the Youth Development field and help grow the game he first fell in love with at the grassroots level.
Domestic Development Coordinator
Alyssa grew up playing Basketball and Soccer, however found she was much better with a ball at her feet and continued to pursue playing soccer at the University of Toronto, where she played on the Varsity team for 5 years.
After graduating, she began a career in sales and social media marketing. With soccer no longer being at the forefront of her life, there was a piece missing in her professional life and she committed to pursuing a career within the sports industry. This led her to working with a start-up leadership development company that works with amateur, professional, and retired athletes focusing on career transition.
Additionally, this fall, Alyssa joins Canada Basketball’s Domestic Development team to assist in the various portfolios (Coach Education, Officials Development, and Youth Development) within the department.